Books about Radio Advertisement

 

47 books

Memoir
Imaginary voyage
Satire
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Medical fiction
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Ogilvy on Advertising
David Ogilvy
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Adland: A Global History of Advertising
Adland: A Global History of Advertising
Mark Tungate
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Promotion and Marketing Communications: Propaganda, Advertising, Neuro-Linguistic Programming, Pyramid Scheme, Loyalty Program, Shill
Source Wikipedia
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The Attention Merchants: The Epic Scramble to Get Inside Our Heads
The Attention Merchants: The Epic Scramble to Get Inside Our Heads
Tim Wu
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The Responsive Chord
Tony Schwartz
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My Life in Advertising and Scientific Advertising
Claude C. Hopkins
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Charlatan: America's Most Dangerous Huckster, the Man Who Pursued Him, and the Age of Flimflam
Charlatan: America's Most Dangerous Huckster, the Man Who Pursued Him, and the Age of Flimflam
Pope Brock
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Snake Oil, Hustlers and Hambones: The American Medicine Show
Snake Oil, Hustlers and Hambones: The American Medicine Show
Ann Anderson
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Hey, Whipple, Squeeze This: A Guide to Creating Great Ads
Hey, Whipple, Squeeze This: A Guide to Creating Great Ads
Luke Sullivan
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Advertisement: Advertising about increase in sale
Farhat Jabin
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Reality in Advertising
Reality in Advertising
Rosser Reeves
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What Was That Number Again?
Neil Hedley
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Station Identification: A Cultural History of Yiddish Radio in the United States
Ari Y. Kelman
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Out on the Wire: Uncovering the Secrets of Radio's New Masters of Story with Ira Glass
Out on the Wire: Uncovering the Secrets of Radio's New Masters of Story with Ira Glass
Jessica Abel
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Radio Goes to War: The Cultural Politics of Propaganda during World War II
Radio Goes to War: The Cultural Politics of Propaganda during World War II
Gerd Horten
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Radio
Tõnu Õnnepalu
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Media, The Second God
Tony Schwartz
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Drink Up!: A Recovery Road Less Traveled
Kathleen S.
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The Wizard of Oz Catalog: L. Frank Baums Novel, Its Sequels and Their Adaptations for Stage, Television, Movies, Radio, Music Videos, Comic Books, Commercials and More
Fraser A. Sherman
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Rocking America: How the All-Hit Radio Stations Took Over - An Insider's Story
Rick Sklar
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