Books about Shopper Marketing

 

46 books

Nonfiction
Shopper Marketing: How to Increase Purchase Decisions at the Point of Sale
Markus Stahlberg
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The Shopper Marketing Revolution: Consumer – Shopper – Retailer: How Marketing Must Reinvent Itself in the Age of the Shopper
Toby Desforges
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How to grow a brand with Shopper Marketing: Understand and influence shopper behavior to ensure your brand’s success!
Ivan F. Milanov
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Shopper Marketing: A How-To Business Story
Paul Barnett
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Fundamentals of Retailing and Shopper Marketing
Jan Hillesland
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Global Perspectives on Shopper Marketing
Laura Moser
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Shopper Marketing 101 - Making Brands Shopper Ready
Nitish Rai Gupta
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Strategic Shopper Marketing: Driving Shopper Conversion by Connecting the Route to Purchase with the Route to Market
Georg Krentzel
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The Shopper Marketing Revolution: Consumer - Shopper - Retailer: How Marketing Must Reinvent Itself in the Age of the Shopper
Mike Anthony
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Shopper marketing The Ultimate Step-By-Step Guide
Gerardus Blokdyk
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Retail Marketing Strategy: Delivering Shopper Delight
Constant Berkhout
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Trade Marketing, Category Management, and Shopper Marketing
Rene Schmutzler
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The Shopper Economy: The New Way to Achieve Marketplace Success by Turning Behavior Into Currency
Liz Crawford
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Shopper Marketing: La Nueva Estrategia Integrada de Marketing para Conquista del Cliente en el Punto de Venta
Rafael D' Andrea
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Retail Marketing Management: The 5 Es of Retailing
Dhruv Grewal
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Handbook of Marketing Strategy
Venkatesh Shankar
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Shopper Intimacy: A Practical Guide to Leveraging Marketing Intelligence to Drive Retail Success
Rick DeHerder
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Assortment and Merchandising Strategy, Building a Retail Plan to Improve Shopper Experience
Constant Berkhout
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The Retail Revival: Reimagining Business for the New Age of Consumerism
Doug Stephens
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WIth an eye for the shopper / Um olhar para o shopper
Rafael D'Andrea
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