Similar Books like Strategic Brand Management: A European Perspective

by
Kevin Lane Keller

9 books

Strategic Brand Management: A European Perspective
Kevin Lane Keller
Related Stories
Strategic Brand Management
Kevin Lane Keller
Similar Novels Related Stories
Strategic Brand Management: Building, Measuring, and Managing Brand Equity
Kevin Lane Keller
Similar Novels Related Stories
Building Strong Brands
David A. Aaker
Similar Novels Related Stories
Strategic Brand Management, 2nd Edition
Alexander Chernev
Similar Novels Related Stories
The New Strategic Brand Management: Advanced Insights and Strategic Thinking (New Strategic Brand Management: Creating & Sustaining Brand Equity)
Jean-Noël Kapferer
Similar Novels Related Stories
Managing Brand Equity: Capitalizing on the Value of a Brand Name
David A. Aaker
Similar Novels Related Stories
The Brand Flip: Why customers now run companies and how to profit from it (Voices That Matter)
Marty Neumeier
Similar Novels Related Stories
The 22 Immutable Laws of Branding
Al Ries
Similar Novels Related Stories
Related Categories
Business
Marketing
Money
Reference