Books about Consumer Behavior

 

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Shopping Our Way to Safety: How We Changed from Protecting the Environment to Protecting Ourselves
Andrew Szasz
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Persuasive Copywriting: Using Psychology to Influence, Engage and Sell
Andy Maslen
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Amp Up Your Sales: Powerful Strategies That Move Customers to Make Fast, Favorable Decisions
Andy Paul
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Going Shopping: Consumer Choices and Community Consequences
Ann Satterthwaite
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101 Activities for Delivering Knock Your Socks Off Service
Ann Thomas
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Macro-Social Marketing Insights: Systems Thinking for Wicked Problems
Ann-Marie Kennedy
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eat.shop washington dc: The Indispensible Guide to Stylishly Unique, Locally Owned Eating and Shopping
Anna H. Blessing
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Brandscapes: Architecture in the Experience Economy
Anna Klingmann
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Do Good: Embracing Brand Citizenship to Fuel Both Purpose and Profit
Anne Bahr Thompson
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Lost Department Stores of San Francisco
Anne Evers Hitz
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Consuming Experience
Antonella Caru
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Sensory Marketing: Research on the Sensuality of Products
Aradhna Krishna
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Ads, Fads, and Consumer Culture: Advertising's Impact on American Character and Society
Arthur Asa Berger
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Spent: Memoirs of a Shopping Addict
Spent: Memoirs of a Shopping Addict
Avis Cardella
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Txt Me
B. Bonin Bough
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Strategic Brand Management in Higher Education
Bằng Nguyên
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The Shopping Revolution: How Successful Retailers Win Customers in an Era of Endless Disruption
Barbara E. Kahn
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Global and Multinational Advertising (Advertising & Consumer Psychology)
Basil G. Englis
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Happiness Quantified: A Satisfaction Calculus Approach
Bernard M.S. van Praag
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Big Data in Practice: How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
Big Data in Practice: How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
Bernard Marr
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