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by
Frank Jefkins
40 books
Advertising
Frank Jefkins
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The Nonfiction Book Marketing Plan: Online and Offline Promotion Strategies to Build Your Audience and Sell More Books
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Thinking Small: The Long, Strange Trip of the Volkswagen Beetle
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The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
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Scientific Advertising
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Truth, Lies, and Advertising: The Art of Account Planning
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Here's the Pitch: The Amazing, True, New, and Improved Story of Baseball and Advertising
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Life After the 30-Second Spot: Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising
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World Wide Rave: Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your Stories
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Little Red Book of Selling: 12.5 Principles of Sales Greatness
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