Books by Alfred A. Marcus

Big Winners and Big Losers: The 4 Secrets of Long-Term Business Success and Failure
Alfred A. Marcus

Strategies for Managing Uncertainty: Booms and Busts in the Energy Industry
Alfred A. Marcus

The Future of Technology Management and the Business Environment: Lessons on Innovation, Disruption, and Strategy Execution
Alfred A. Marcus

Innovations in Sustainability: Fuel and Food (Organizations and the Natural Environment)
Alfred A. Marcus

Management Strategy: Achieving Sustained Competitive Advantage
Alfred A. Marcus

Business Strategy and Public Policy: Perspectives from Industry and Academia
Alfred A. Marcus

Winning Moves: Cases In Strategic Management
Alfred A. Marcus