Books by William G. Zikmund

Exploring Marketing Research
William G. Zikmund

Effective Marketing
William G. Zikmund

Marketing Research
William G. Zikmund

Customer Relationship Management: Integrating Marketing Strategy and Information Technology
William G. Zikmund

Effective Marketing Research in Canada
William G. Zikmund

Marketing Research (Second Asia-Pacific Edition)
William G. Zikmund

Business Research Methods [with Qualtrics Card]
William G. Zikmund

Business Research Methods (Book Only)
William G. Zikmund